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Console Pitch Deck Design Case Study

Project details

Industry:

SaaS · Enterprise IT

Services:

Pitch Deck

Year:

2025

Company Size:

32 employees

Console is an AI platform for IT teams. It auto-resolves over 50% of support requests inside Slack and Teams, using agents that understand how each company actually operates, not just how to route a ticket. When they came to Next Figures, the product worked. The story needed work. They needed a deck that got investors to the "why now" fast, without losing the technical people in the room or overwhelming everyone else.
console pitch deck raised $23M
two pages of pitch deck done for SaaS company

Console closed a $23M Series A in 2025, led by DST Global and Thrive Capital, with backing from SV Angel and Abstract Ventures.

Challenges

Console wanted a deck that looked different. Not complicated, not overdesigned, just genuinely cool. The kind of deck where every slide feels considered but nothing feels forced.

That is harder than it sounds. Most attempts at “clean and innovative” end up looking either too minimal to be interesting or too experimental to be readable. The brief was to find the space in between: visually sharp, easy to follow, and with enough design personality that it actually stays in your head after the meeting.

Solution

The interesting part was figuring out where to add personality without breaking the simplicity. Small things, mostly: type choices, spacing, the way information was weighted on the page. Nothing that distracted from the content, but enough that the deck had its own character. The kind of thing you notice without knowing exactly why.
infographic for SaaS company
Typography / brand slide | Console pitch deck visual design and typography
Slide overview / spread | Console investor pitch deck slides — Next Figures
Narrative / story structure visual | Console pitch deck narrative structure

Project Timeline

12 days

Most SaaS decks open with the product. We opened with the problem. That is what gets investors to lean in before you have shown a single screenshot.
Design, built for a competitive fundraising process.

01

Day 1

Discovery

02

Day 3

Storyline

03

Day 5

Visual Direction

04

Day 10

Design & Refinement

05

Day 1

Finalization

The Result

Console closed a $23M Series A led by DST Global and Thrive Capital. Their customers include Ramp, Scale AI, Webflow, and Calendly. The deck did its job.
Full deck mockup | Console AI ITSM pitch deck design — Next Figures

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